Wednesday, December 19, 2012

Internet Video Consumption in US Set to Balloon by 2020

Photo source: PRNewsFoto/

Through the surging popularity of smartphones and that equally incredible boom in the sale of tablet computers, habits interest consumption of video content has been forever morphed. According to findings collected by Alcatel-Lucent's research arm Bell Labs, the growing utilization of small, Internet enabled devices who change the amount and methods many North Americans will receive video.

Today, the average American watches 4.8 hours of video content per over various devices (most commonly is still a television set). Based on educated predictions, Bell Labs anticipates the daily consumption of video media will grow to seven hours by 2020. The forecast suggests the increased prevalence of portable electronic devices such as smartphones and tablets will be the chief reason for the growth. Bell Labs attributes video content access on the go and at home through mobile devices as a major fixture in the acquisition of information as well entertainment sources.

In addition to examining the amount of video data set to be consumed, the Bell Labs predictions also took a look at the distribution side of media. It's suggested that the use of on-demand or Internet driven video content will rocket in the next seven years. Internet video content is expected to grow by 12 times its current size by the year 2020 as social networking and clouds-based data resources will continue to become fixtures.

It was claimed in a University of California Study rated the United States consumed a total of 3.6 Zettabytes (3,600,000,000,000,000,000,000) in 2008. For 2020, Bell Labs rates on-line traffic at 1.1 Zettabytes (1,100,000,000,000,000,000,000) for video data alone. The study also points to the fact the 8 pm hour will be recognized as a high peak periods with 10.5 percent of video data being shared.

The highlights the need for high speed Internet infrastructure capable of meeting increased demands.

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